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Claude Mastery — From Zero to GTM Power UserPremium

Built specifically for GTM operators using Claude to run research, outreach, and content pipelines. 9 modules, 16 lessons, 6+ hours of reading.

The curriculum

9 modules · 16 lessons · 333 minutes of reading

Video Lessons Coming Soon: We are producing video walkthroughs for this course. Stay tuned!
Module 1

Foundations — How Claude Actually Works

How Claude thinks, what interface to use, and why context beats one-off chats.

35 min

Outcome: Stop wasting messages on the wrong interface for the task and understand the underlying mechanics of Claude's neural network.

  1. 1.1Context Windows, Tokens, and Prompt OrderUnderstanding the underlying mechanics of how Claude parses your text is the first step to mastery.15 min
  2. 1.2Claude.ai vs API vs Projects vs Claude CodeChoosing the right tool for the job.20 min
Module 2

Prompting Fundamentals (Compressed, Not Basic)

The anatomy of a high-quality prompt and few-shot examples that actually change output.

30 min

Outcome: First-draft outputs that need 80% less editing because you stopped treating Claude like a search engine.

  1. 2.1The Anatomy of a High-Quality PromptRole, task, context, format, and constraints.18 min
  2. 2.2Forcing Clarification (Stop the Guessing)If Claude doesn't know, it will guess. Stop it.12 min
Module 3

Structured Thinking & Reasoning Control

Chain-of-thought prompting, matching depth to complexity, and forcing XML output.

40 min

Outcome: Consistent, parseable outputs you can pipe into other tools without fear of hallucinated formats.

  1. 3.1Chain-of-Thought & XML ScratchpadsForcing Claude to 'think step by step' before committing to an answer.22 min
  2. 3.2Forcing XML Output for AutomationConnecting Claude to other tools seamlessly.18 min
Module 4

Claude for Research & Analysis

Multi-document synthesis, web search integration, and repeatable research templates.

38 min

Outcome: Turn a 2-hour manual research task reading 10Ks into a 10-minute automated Claude workflow.

  1. 4.1Multi-Document SynthesisFeeding Claude multiple reports without losing the signal.20 min
  2. 4.2Repeatable Research TemplatesBuilding an ICP scoring brief that takes 10 seconds.18 min
Module 5

Claude for GTM Content & Outreach

Cold email drafting without the AI voice, LinkedIn structures, and scaling personalization.

45 min

Outcome: A repeatable content engine instead of one-off prompting sessions that produce corporate jargon.

  1. 5.1Cold Email that Doesn't Sound Like AIKilling the 'AI Voice' and enforcing brevity.25 min
  2. 5.2LinkedIn Content SystemsStructure dictates quality. Hook-Matter-Takeaway.20 min
Module 6

Claude Projects & Custom Instructions

Building persistent brand voices and knowledge bases inside Claude Projects.

25 min

Outcome: Onboard a new team member or client in one Project setup, not weeks of prompt-teaching.

  1. 6.1Building a Knowledge Base in ProjectsStop pasting the same ICP document into every new chat.25 min
Module 7

Automating Claude — API Basics for Non-Engineers

Moving beyond chat to bulk processing and connecting Claude to n8n.

30 min

Outcome: Move from manually copy-pasting into Claude to a pipeline that runs while you sleep.

  1. 7.1Automating Claude with n8nMoving from manual chat to pipelines that run while you sleep.30 min
Module 8

Claude Code & Agentic Workflows for Non-Developers

Directing agentic workflows, building internal tools, and understanding Claude Skills.

55 min

Outcome: Build small internal tools and autonomous research agents without hiring a developer.

  1. 8.1Claude Code & Internal ToolsUsing Claude to write and execute code on your machine.25 min
  2. 8.2Claude Skills (Function Calling)Giving Claude the ability to interact with the real world.30 min
Module 9

Quality Control & Avoiding Common Failure Modes

Why Claude hallucinate, building review checklists, and data privacy basics.

35 min

Outcome: Ship AI-assisted work with confidence instead of anxiety about hallucination or data breaches.

  1. 9.1Quality Control & Hallucination DefenseNever blindly trust an LLM. Mechanical verification is mandatory.20 min
  2. 9.2Data Privacy & SecurityWhat not to paste into AI.15 min